Elements and Performance Criteria
- Develop services for small businesses
- The attributes, service needs and wants of small business customers are identified as a basis for tailoring communications and services
- Current usage patterns of the institution's small business customers are analysed and product and service options for small business customers identified
- New products and services, tailored to small business customers, are designed and their implementation negotiated in accordance with the institution's business rules and processes
- Campaigns targeted to the small business portfolio are identified and planned in a manner which meets the institution's standards and timeframes
- Reward and recognition strategies to build customer loyalty are developed and the implementation managed
- Manage small business customer service teams
- Team and individual roles and responsibilities are developed and communicated effectively following appropriate consultations and in line with established processes and protocols of the organisation
- Team and individual goals and plans are developed and communicated effectively following appropriate consultations and in line with the established processes and protocols of the organisation
- Service standards and performance indicators are established in order to manage and support the performance of the customer service teams and their portfolios of customers
- Performance of staff within the customer service teams is monitored and feedback provided as part of the performance management processes of the institution
- Processes to ensure effective communication with and within the small business customer service teams are identified, implemented and monitored
- Processes to resolve customer complaints are planned, implemented and monitored
- Lead, support and develop small business customer service teams
- Staff are actively encouraged to participate in and assume responsibility for team performance
- High standards of personal performance, the demonstration of respect for team members and open communications are modelled with staff provided the opportunity and support to identify and resolve problems
- Feedback is provided to staff to recognise effort and success and Information, advice and coaching provided as required and in a timely and effective manner
- Evaluate and report outcomes
- Strategies to support the continuous improvement of small business customer services teams are developed, implemented and monitored
- Reports against targets using standards protocols and procedures are made with exception or feedback reports analysed and processes put in place to rectify faults or capitalise on opportunities
- Product and service offering targeted to the small business customer segment are reviewed and solutions for improvement are made in accordance with the institution's business rules and processes